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Membership Marketing Manager

13JUL02_1531496524
Up to £45973 per annum

London, 12 month FTC £45,973

We are delighted to be working with an innovative and dynamic chartered society. Founded in 1894, this membership body has grown to become the largest in its profession, representing members within the health care sector.

They are looking to appoint an experienced Membership Marketing Manager for a fixed term maternity cover, to come in and hit the ground running and continuing to deliver on the departments success.

You will be an essential part of the society structure and responsible for the day to day activities relating to recruitment and retention of members.

What will your day be like?

  • Manage the directorate's day-to-day contribution to the delivery of the recruitment and retention plan, working to agreed targets.
  • Manage and evaluate the member insight work stream, planning a schedule of member insight collection activity and supporting the marketing officer in running these projects.
  • Contribute to the development of the recruitment and retention plan and member engagement plan. Report on progress against the agreed plans throughout the year.
  • Provide marketing advice to colleagues to inform recruitment and retention-focused planning and decision-making.
  • Ensure member profile data collection activities are optimised and scheduled to maximise the quality and usefulness of our membership data.
  • Promote the value of the membership and increase the uptake of prioritised member benefits by reviewing current promotional material, co-ordinating messaging and leading on the development and deployment of promotional content and communications (digital/print/merchandise).
  • Contribute to the development and evolution of the member engagement model.
  • Contribute to the promotion of the organisation by reviewing the effectiveness of the current material, working with colleagues and stakeholders to co-ordinate our messaging, and leading on the development and deployment of promotional content.
  • Line manage the marketing officer, ensuring that they are supported, developed, empowered and encouraged to fulfil their role successfully.
  • Act as holder of the recruitment and retention campaigns budget, managing and reporting on expenditure.
  • Maintain and contribute a high level of knowledge of best practice and continue to develop personal skills as they relate to the role

What are the requirements you will have be considered for this role?

  • Educated to degree standard or equivalent through experience
  • Experience of managing membership recruitment, retention and engagement or a closely-related discipline
  • Experience of line management
  • Experience of membership organisations
  • A relevant marketing qualification
  • Skills and Knowledge
  • Able to develop and manage operational plans that help deliver a corporate strategy
  • Well organised and able to manage a detailed programme of work with multiple stakeholders
  • Able to use a range of appropriate methods to gather insight about our members, to analyse data and to produce clear reports for staff and managers
  • Having knowledge of relevant marketing best practice and the ability to advise colleagues on its implementation
  • Able to communicate and influence effectively, whether that be in writing (print and digital), face to face, or giving presentations
  • Able to work productively alone or as part of a team, to deliver innovative and practical outcomes, against agreed targets
  • Able to forecast and manage expenditure accurately against a programme budget
  • Having intermediate level skills in the following Microsoft applications: Outlook, Word, Excel and PowerPoint
  • Able to support, develop, empower and motivate staff
  • Having knowledge and understanding of equal opportunities principles and the ability to work to them in practice
  • Able to ensure that data is accurate and up to date, whilst being aware of sensitive and confidential data
  • Aware of UK health and social care sector issues and developments.
  • Committed to learning and developing the role
  • Committed towards trade union principles
  • Willing to travel occasionally on behalf of the society and to stay away from your base overnight

If you would like to know more for an informal chat, please contact Hunter Merrifield on 0207 759 7929 or apply online.

Huntress Search Ltd does not discriminate on the grounds of 'protected characteristics' as defined under the Equality Act and other relevant UK legislation.

Huntress Search Ltd acts as a Recruitment Agency in relation to all Permanent roles and as a Recruitment Business in relation to all Temporary roles.

PLEASE NOTE: We can only consider applications from candidates who have the right to work in the UK.


This job has now been filled but you may be interested in:

 

Communications and Engagement Executive

Communications Executive - Membership

c£30K - West End

Working within the highly regarded Marketing & Communications team for a leading scientific and education charity, an opportunity has arisen for a "brand guardian" who will predominantly write and produce content for internal and external communications and liaise with the internal design studio to oversee publication projects from concept to final product!

An autonomous role that plays a crucial function within the wider Marketing team, you will have the opportunity to add value to a number of projects as well as working with colleagues to edit and proof additional copy. Working with a remote design studio you will manage requests for publications (reports, booklets, leaflets, posters etc) and ensuring the design and production process goes smoothly.

You will be an excellent writer, well organised, proactive and great at building relationships. The ability to juggle multiple projects and meet deadlines is critical.

You will be able to:

  • Work cooperatively with others to achieve common goals
  • Express information succinctly, very clearly and effectively in written and oral form
  • Work with minimum supervision, prioritise workload, and handle multiple tasks
  • Able to positively communicate with others. The confidence to listen and understand
  • Explore different positions and alternatives to reach outcomes that gain acceptance of all parties
  • Bring others to your way of thinking diplomatically
  • Promote and generate co-operation so to achieve collective outcomes; fosters the development of a common vision
  • Think ahead and act to ensure the smooth completion of team and individual aims and objectives
  • Demonstrate a sound working knowledge of Microsoft Office and its suite

A degree in any subject is desirable as is an interest in STEM subjects.

If you are a confident content producer with the ability to build relationships and manage projects from start to finish, this is an exciting role where you will have the chance to be a brand champion for this wonderful membership organisation!

Huntress Search Ltd does not discriminate on the grounds of 'protected characteristics' as defined under the Equality Act and other relevant UK legislation.

Huntress Search Ltd acts as a Recruitment Agency in relation to all Permanent roles and as a Recruitment Business in relation to all Temporary roles.

PLEASE NOTE: We can only consider applications from candidates who have the right to work in the UK.

Membership Marketing Manager

London, 12 month FTC £45,973

We are delighted to be working with an innovative and dynamic chartered society. Founded in 1894, this membership body has grown to become the largest in its profession, representing members within the healthcare sector.

They are looking to appoint an experienced Membership Marketing Manager for a fixed term maternity cover, to come in and hit the ground running and continuing to deliver on the departments success.

You will be an essential part of the society structure and responsible for the day to day activities relating to recruitment and retention of members.

What will your day be like?

  • Manage the directorate's day-to-day contribution to the delivery of the recruitment and retention plan, working to agreed targets.
  • Manage and evaluate the member insight work stream, planning a schedule of member insight collection activity and supporting the marketing officer in running these projects.
  • Contribute to the development of the recruitment and retention plan and member engagement plan. Report on progress against the agreed plans throughout the year.
  • Provide marketing advice to colleagues to inform recruitment and retention-focused planning and decision-making.
  • Ensure member profile data collection activities are optimised and scheduled to maximise the quality and usefulness of our membership data.
  • Promote the value of the membership and increase the uptake of prioritised member benefits by reviewing current promotional material, co-ordinating messaging and leading on the development and deployment of promotional content and communications (digital/print/merchandise).
  • Contribute to the development and evolution of the member engagement model.
  • Contribute to the promotion of the organisation by reviewing the effectiveness of the current material, working with colleagues and stakeholders to co-ordinate our messaging, and leading on the development and deployment of promotional content.
  • Line manage the marketing officer, ensuring that they are supported, developed, empowered and encouraged to fulfil their role successfully.
  • Act as holder of the recruitment and retention campaigns budget, managing and reporting on expenditure.
  • Maintain and contribute a high level of knowledge of best practice and continue to develop personal skills as they relate to the role

What are the requirements you will have be considered for this role?

  • Educated to degree standard or equivalent through experience
  • Experience of managing membership recruitment, retention and engagement or a closely-related discipline
  • Experience of line management
  • Experience of membership organisations
  • A relevant marketing qualification
  • Skills and Knowledge
  • Able to develop and manage operational plans that help deliver a corporate strategy
  • Well organised and able to manage a detailed programme of work with multiple stakeholders
  • Able to use a range of appropriate methods to gather insight about our members, to analyse data and to produce clear reports for staff and managers
  • Having knowledge of relevant marketing best practice and the ability to advise colleagues on its implementation
  • Able to communicate and influence effectively, whether that be in writing (print and digital), face to face, or giving presentations
  • Able to work productively alone or as part of a team, to deliver innovative and practical outcomes, against agreed targets
  • Able to forecast and manage expenditure accurately against a programme budget
  • Having intermediate level skills in the following Microsoft applications: Outlook, Word, Excel and PowerPoint
  • Able to support, develop, empower and motivate staff
  • Having knowledge and understanding of equal opportunities principles and the ability to work to them in practice
  • Able to ensure that data is accurate and up to date, whilst being aware of sensitive and confidential data
  • Aware of UK health and social care sector issues and developments.
  • Committed to learning and developing the role
  • Committed towards trade union principles
  • Willing to travel occasionally on behalf of the society and to stay away from your base overnight

If you would like to know more for an informal chat, please contact Hunter Merrifield on 0207 759 7929 or apply online.

Huntress Search Ltd does not discriminate on the grounds of 'protected characteristics' as defined under the Equality Act and other relevant UK legislation.

Huntress Search Ltd acts as a Recruitment Agency in relation to all Permanent roles and as a Recruitment Business in relation to all Temporary roles.

PLEASE NOTE: We can only consider applications from candidates who have the right to work in the UK.

Interim Membership Marketing Officer/Copywriter

Interim Membership Marketing Officer

We have an exciting opportunity for a Marketing specialist from a Membership background to working with a leading Chartered Institute for a period of 1- 2 months. The successful candidate will be responsible for Copy development and supporting the review of the renewals process.

What will my responsibilities be?

  • Comparator organisations desk research - look at similar organisations based overseas and compare offering, pricing, benefits package etc against the organisation's prospective offering
  • Copy development
    • Student recruitment:
      • create messages and adapt accordingly depending on materials/format: i.e. student/HEI packs, UCAS email, student bulletin, welcome collateral
    • Member benefits:
      • build on headline copy to create long-tail messages for Students, Associates and Full members (bullet points, paragraphs, headlines)
      • support creation of a script for animation/video to promote member benefits
      • develop copy for a member/new joiner handbook (working across directorates/teams)
    • eBulletins:
      • create segmented emails
    • Renewals - support the review of the renewals process; refresh, rewrite and develop messages, across the relevant channels, for the entire process
    • General administration (including logging merchandise requests and insight projects; fielding queries, raising POs)

What experience do I need to be successful in this post?

  • Experience of working within a marketing, communications or R&R environment,
    ideally within a membership organisation or charity (must understand marketing principles)
  • Ideally a qualification in marketing (though not essential)
  • Excellent copywriting (vital; from email copy to campaign messages on leaflets and web - must be able to put the audience at the forefront and balance this with the existing brand/house style)
  • Strong and confident communicator - both oral and written skills
  • Adept at briefing and working with creative teams/designers (internal and external)
  • Able to liaise with colleagues across different departments
  • Core administrative skills (raising POs/invoicing), as well as multi-tasking, prioritising
  • IT Proficient including:
    • Microsoft packages particularly excel, word
    • Digital channels (ideally MailChimp or equivalent bulk email systems; SurveyMonkey)

Huntress Search Ltd does not discriminate on the grounds of 'protected characteristics' as defined under the Equality Act and other relevant UK legislation.

Huntress Search Ltd acts as a Recruitment Agency in relation to all Permanent roles and as a Recruitment Business in relation to all Temporary roles.

PLEASE NOTE: We can only consider applications from candidates who have the right to work in the UK.